Join us at QSR Evolution

September 2-4,Atlanta

The AI Order Taker
Purpose-Built for Drive-Thrus

Welcome to Hi Auto.
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Today, Hi Auto is creating excellent customer experiences at more QSR drive-thrus than all other Voice AI systems combined. In fact, our solution is currently streamlining the order-taking process at about 1,000 stores, across 3 continents, for more than 200 franchisees, automating more than 60 million orders per year.

So how did Hi Auto pull ahead in the AI Order Taking space?
It starts with the team. We’ve built a diverse, global group of people who put the customer at the center of every decision, stay humble, and bring different perspectives to the table. We learned early on that these values matter most.

We also made a clear choice: focus 100% on the drive-thru. No other use cases, no distractions. That deep focus on real-world QSR operations, combined with domain experts in AI, complex scalable systems, and operational execution working together, has allowed us to deliver performance that’s unmatched in the industry.

We’re proud to be the only AI Order Taker that consistently delivers over 93% order completion and 96% accuracy, at scale.

Auto
AI Order Taker

Roy Baharav
CEO & Co-Founder

Eyal Shapira
CTO & Co-Founder

Daniel Goldfeld
VP Customer Success

Noam Yochay
CFO

Naama Cohen
Head of Operations

Maya Dror Melamed
CMO

Board & Advisory

Vikas Seghal
Global Partner
& Vice Chairman at Rothschild & Co

Zohar Cohen
Rad-Bynet Group

Frances Allen
Former CEO at Checkers Drive-In Restaurants

Carl Nank
Former VP Operations Jack

Prof. Dan Povey
Creator of Kaldi, World Expert at Speech Recognition

In memory of our Co-Founder & Chairman

Zohar Zisapel was a visionary leader and pioneer in Israeli tech, Zohar believed in Hi Auto from day one. His guidance, generosity, and unwavering commitment shaped who we are. We honor his legacy by continuing to innovate with the passion and excellence he inspired.

Photo: Jonathan Bloom, Globes
Trusted by top brands and 200+ franchisees worldwide. Completing 60M+ orders a year, and growing
Our technology is trusted by industry leaders to power their operations and drive success

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